27th August 2026 – Bwinners and QTech are strengthening their collaboration across Western and Southern Africa, combining Bwinners’ growing presence across African markets with QTech’s extensive portfolio of gaming content, technology and market-focused solutions.
The partnership reflects a shared approach to one of the key challenges facing African gaming operators today: delivering engaging, relevant and accessible betting and casino experiences that can adapt to the needs of players across different markets.
Through QTech’s aggregation platform, Bwinners has access to a broad range of casino content, including popular crash games, lightweight games and other locally relevant titles designed to perform effectively across a wide variety of devices and network environments. This partnership will also harness QTech’s new multi-sportsbook approach, within an active product suite fronted by some top-tier names, like BETBY and Song88.
The collaboration goes beyond simply providing content. Bwinners and QTech work closely together to understand player preferences, optimise content selection, support localised campaigns and identify new opportunities for engagement and retention.
This market-focused approach is particularly important across Africa, where player behaviours, preferences and market dynamics can differ significantly from one country to another. Rather than applying a one-size-fits-all strategy, both teams work together to identify what is most relevant for each market and continuously refine the offering.
QTech’s technology and data-driven capabilities provide additional insight into emerging trends, while Bwinners brings its understanding of local players, brands and market requirements. Together, these complementary strengths allow both teams to make more informed decisions around content, campaigns and the overall player journey.
The partnership also creates opportunities to strengthen the connection between sportsbook and casino products, supporting cross-selling and giving players a more seamless experience across the Bwinners ecosystem.
What QTech says about working with Bwinners
Agatha Wanjugu, QTech’s Account Manager for the region, said: “Bwinners has been a great partner to work with because they are proactive, open to new ideas and very focused on what works for their players in each market. As their Account Manager, I’ve really enjoyed working alongside their team to support campaigns, optimise their content mix and identify new opportunities.
What makes the partnership particularly exciting is the willingness from both teams to collaborate, test new ideas and continuously look for ways to improve the player experience.”
Ekaterina Mayorova, Head of Region – Africa at QTech, commented: “It’s a privilege to work with an operator as fast-moving and ambitious as Bwinners and to support their continued development across Western and Southern Africa.
We place a premium on understanding markets at a hyper-local level and working closely with our partners to define the right pathway to success in Africa’s ever-evolving landscape.
Bwinners is a strong example of how close collaboration between an operator and an aggregator can create greater flexibility, optionality and agility. We are excited about the journey ahead and the opportunities that our teams can continue to unlock together.”
What Bwinners says about the partnership
A Bwinners spokesperson added: “Our collaboration with QTech has been built around much more than access to gaming content. It is about having a partner that understands the diversity of the African market and is willing to work closely with us to find the right solutions for our players.
The QTech team has been responsive, collaborative and open to our feedback, which is important as we continue to develop our brands across different markets.
Having access to a broad and flexible content portfolio, combined with QTech’s technology and market expertise, gives us the flexibility to continuously improve our offering and respond to changing player preferences.
We see QTech as an important partner in our continued growth, and we look forward to building on the collaboration and exploring new opportunities together across Africa.”
A partnership built for Africa
For Bwinners and QTech, the next phase of the collaboration will focus on continued innovation, stronger localisation and creating even more engaging experiences for players across the markets they serve.
By combining QTech’s technology, content and data capabilities with Bwinners’ local market knowledge and operational expertise, the partnership is positioned to continue evolving alongside Africa’s rapidly changing digital gaming landscape.
Bwinners × QTech – working together to build the future of gaming across Africa
